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Digital Disruption beyond Uber and Airbnb

PublikationArtikel (in press)
Airbnb, Andrea Geissinger, Christian Sandström, Christofer Laurell, Delningsekonomi, Digitalisering, Disruptiva innovationer, Företagandets villkor, Sociala medier, Uber

Sammanfattning

The sharing economy can be regarded as a discontinuous innovation that creates increased abundance throughout society. Extant literature on the sharing economy has been predominantly concerned with Uber and Airbnb. As little is known about where the sharing economy is gaining momentum beyond transportation and accommodation, the purpose of this paper is to map in what sectors of the economy it is perceived to gain traction. Drawing on data from social and traditional media in Sweden, we identify a long tail of 17 sectors and 47 subsectors in which a total of 165 unique sharing-economy actors operate, including sectors such as on-demand services, fashion and clothing, and food delivery. Our findings therefore point at the expanding scope of the sharing economy and relatedly, we derive a set of implications for firms.

Geissinger, A., Laurell, C. & Sandström, C. (2020). Digital Disruption beyond Uber and Airbnb – Tracking the long tail of the sharing economy. Technological Forecasting and Social Change, 155, 119323. DOI: 10.1016/j.techfore.2018.06.012


Liknande innehåll

Platforms in Liquid Modernity: Essays about the Sharing Economy, Digital Platforms, and Institutions
BokPublikation
Geissinger, A.
Publiceringsår

2021

Publicerat i

(PhD dissertation, Örebro University).

Sammanfattning

The year 2020 feels like the beginning of a crescendo of change. As environmental and social challenges reach an all-time high, the organization of our societies is coming under scrutiny. We, as a society, turn to technology to reinvent the organization of social life after disruptive episodes. Inspired by Bauman’s theorizing to describe the cultural and societal zeitgeist, this thesis explains the institutionalization of one of the most promising alternative forms of organization of the past decade: the sharing economy.

Comprised of nine essays centered around three focal areas: (1) Organizational change, (2) Market change, and (3) Societal change, this thesis aims to explain the institutionalization of digital sharing platforms in liquid modern society.

This thesis finds that digital sharing platforms act as societal organizers on several dimensions of “in-betweenness.” As this moment in time can also be characterized as a period of “interregnum”—another moment of in-betweenness—where old structures are continuously disrupted but no clear new path has emerged, digital platform providers fill a structural void in our highly individualized society. Digital platform providers use community as an anchor, a belief, and sets of practices to create an emerging (intermediary) institution around which different forms of organization manifest.

Digital sharing platforms have, however, remained a grace note on systemic change: ornamental and practically non-essential. Still, digital platforms are setting new norms in all areas of organizational, market, and societal life. By evoking both elements of community and market, digital platforms are playing an important part in creating a symphony of our future societal order.

Entreprenörsstaten?
BokPublikation
Wennberg, K., Sandström, C.
Publiceringsår

2022

Publicerat i

Ratio: Stockholm.

Sammanfattning

Västvärlden har upplevt ihållande arbetslöshet och avsaknad av varaktig ekonomisk återhämtning. Vi har sett hur skydd av nationella intressen vuxit fram, liksom välgrundad oro för ekonomisk ojämlikhet och globala miljöproblem.

I denna jordmån har den interventionistiska industripolitiken upplevt en renässans. Mariana Mazzucatos bok The Entrepreneurial State (2011) utgjorde tillsammans med finanskrisen startskottet för alltmer proaktiva ingrepp i ekonomin. Hennes argumentation var spännande och enkel: Staten har varit den främsta aktören bakom innovation och ekonomisk tillväxt: entreprenörer och stora företag har egentligen bara kapitaliserat på dessa satsningar.

I den här skriften granskas dessa idéer. Vårt innehåll är i flera bemärkelser en varning. Storslagna planer för att skapa önskvärda utfall har sällan ett historiskt smickrande facit. Politiken varken kan eller bör försöka satsa på specifika bolag eller teknologier. Resultatet förvränger incitamentsstrukturerna och resulterar i skadlig opportunism.

Questioning the Entrepreneurial State
BokPublikation
Wennberg, K. & Sandström, C.
Publiceringsår

2022

Publicerat i
Sammanfattning

Western economies are struggling to recover from a decade of Plagued by structural crises, an ongoing pandemic, high unemployment and sluggish growth. As progressively looser monetary and fiscal policies have not helped, both the EU and national governments have increasingly turned towards interventionist industrial policies. Mariana Mazzucato’s The Entrepreneurial State (2011) provided an intellectual justification for these efforts, and consequently gained popularity. The message was clear: in order to get more innovation, entrepreneurship, sustainable development and growth we need more government, not less. In this book, 30 international scholars address the core ideas underpinning the entrepreneurial state. We provide evidence of both historical and recent failures of “green deals” and similar efforts, while also developing novel directions for innovation policy. In many regards, this book is a warning: huge government schemes towards specific, noble outcomes have historically been plagued with failures. In sum, we argue that innovation policy needs to be inverted: instead of being specific and targeted, it needs to be broad and general, focusing on the general conditions for firms to operate. Instead of providing targeted support to certain firms, industries or even technologies, innovation policy needs to constructively deal with barriers to innovation, including the proactive handling of vested interest groups.

The book is open access and can be downloaded here.

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